Upbrand exists for small business owners and founders who are building a business from scratch, or ready to elevate a brand that no longer reflects the quality of their offering.

If your business has evolved, your thinking has sharpened, and your ambition has grown, your brand should reflect that. Built from the foundation up, not rushed, guessed, or patched together.

THAT’S WHERE WE COME IN

BASED IN THE UK

Our team works remotely with an international client base

Our clients are spread across industries, countries, and time zones, so our process is built for remote collaboration without losing closeness. You’re paired with a team that will understand your space, stays with your project, and shapes strategic work around your goals.

“Most founders don’t lack ambition. They’re just short on support.”

Justin Gray, Co-Owner, Brand Strategist and Marketing

We understand that in those first chapters, quality branding is often framed as a luxury, something you earn later. So small business owners make do. They build something functional in the gaps between everything else. Or they outsource the visuals without the strategy, and end up with a brand that looks fine, but does not quite land.

Upbrand was born from that gap

A studio built for founders who are ready to look as credible as the work they deliver, without being forced into a rigid agency model or a one-off design fix that doesn’t hold up as the business grows.

Today, Upbrand operates with one clear belief: the brands that scale are the clearest. Built on strategy, shaped with intention, and supported by a team that knows where that brand is going, and scales with it.

INTIMATE BY DESIGN

Your outsourced in-house team, chosen with intent, so your project stays close and your designer grows with it.

Ange

Founder and
Brand Strategist

Justin

Co-Owner, Brand Strategist
and Marketing

Kirst

Visual Communications
and Design

Chanel

Visual Communications
and Design

Sarah

Visual Communications
and Design

Moxy

Chief Happiness Officer
and Snack Patrol

Different by Design

Upbrand was built to challenge the traditional agency model.

Not every business needs a full agency infrastructure. And no founder should feel that they are alone in having to piece it all together.

We work as an ‘outsourced in-house’ brand team. Close enough to understand the nuance, experienced enough to lead with confidence, and flexible enough to support your growth without the fixed overheads.

WE COLLABORATE WITH

Ambitious small business owners and personal brands who care about how they show up

People who want their brand to feel polished, confident and credible.

People who value strategy as much as creativity.

People who are ready to build something brilliant for the long run.

Built With Intention
Scaled Through Partnership

We prioritise clarity over trends, relationships over transactions, and long-term thinking over quick wins.

Because great brands are not thrown together. They are built, then protected, then evolved.

Book a free
Discovery Call

Hiring a team to support you to achieve your brand goals is a big step.

Booking a free call is a valuable opportunity for you to connect with us and see if UpBrand is a ‘perfect fit’ for your project.

This will help us gain a deeper understanding of your needs and objectives so that we can tailor our services and solutions precisely to your requirements and budget.

No pressure. No obligation.